Business Matchmaking at Trade Fairs and Congresses

Business matchmaking at medical technology trade fairs and health congresses

As a management consultancy sananet have a lot of experience in supporting business development and medical technology clusters at trade fairs and congresses. We imitate high-quality and relevant meetings with interested partners from the health care industry at their joint stand. Depending on the requirements of the individual exhibitor, these can be distributors of medical products, strategic partners or opinion leaders.

sananet’s experience in advising Trade Promotion Organizations and medical technology clusters

Since its foundation in 2000, sananet management consultancy has specialized in medical technology and in particular in creating market access in the German-speaking countries for foreign medical technology companies in the health care sector. We advise medical device manufacturers on entering new markets and on the further development of existing markets. Our clear goal is to make our customers more successful by increasing sales and profits through practical assistance.
For many years we have been successfully advising Trade Promotion Organizations (TPOs)  worldwide on their task of bringing local medical device manufacturers into international markets. We advise trade departments of the German, Austrian and Swiss embassies on business matchmaking and help medical technology clusters to enable their portfolio companies to enter the market.

How does sananet advise Trade Promotion Organizations and medical technology clusters?

One focus is on bringing medical device and dental companies from all over the world to the European market. sananet has proven itself in many projects to find distributors for individual companies. The German-speaking countries are the core region here, but we also have very good contacts in Spain, France and Great Britain, to name but a few.
Another focus is the search for strategic partners who include medical products in their own product portfolio as OEM or private label. In doing so, we work internationally – especially with large multinational corporations – and make contacts all over the world.
In advising business development agencies and medical technology clusters, we work very cooperatively, which means that sananet has exactly the core competencies and special know-how to provide targeted support to small medical technology companies in their market launch. Especially in business matchmaking at medical technology trade fairs and health congresses, we have a very sophisticated process for establishing the right contacts. We not only rely on our extensive contacts in the health care industry, but also research the right contact persons for the job.

References: Trade Promotion Organizations and NGO Business Development Organizations

Here you can find an interview with the managing director Tilo Stolzke in the Enterprise Europe Network EU Single Market – success stories :

“Internationalization and the irreplaceable added value of personal contacts”