Medical Technology Consulting Competencies

The customer groups of our management consultancy

Since the foundation of sananet in 2000, we have gained a lot of experience in consulting different customer groups. With our consulting expertise in medical technology and medical devices, we support a wide variety of client groups in the life science sector.

Our clients include small start-ups in the life science sector, medium-sized medical technology companies and international medical technology groups.

The main focus is on medical technology companies and medical device manufacturers from all over the world who are looking for market access to the European and especially the German-speaking medical technology market.

sananet’s consulting competencies in medical technology also support governmental economic development agencies and NGOs in business development projects for the medical technology industry and in business matchmaking.

Furthermore, we advise life science investors in due diligence of investments in medical technology companies, in market analyses to assess market opportunities in the life science sector or in scouting for interesting investment opportunities.

A fast growing area for sananet industrial companies, especially from the automotive and aerospace sectors, who are looking for an entry into medical technology and want to establish a second foothold in medical technology. Here our consulting competences in medical technology help to make the right decisions and to win first customers.

Among sananet’s customers are also hospitals in Germany, so that detailed knowledge about internal processes, medical controlling, the DRG system and revenue mechanics is available here. We see the simultaneous consulting of medical technology companies and hospitals as a synergy that benefits our clients.

Further information about our customer groups

Areas of expertise in consulting by medical device segments.

With its consulting competencies in medical technology, sananet Unternehmensberatung covers almost the entire range of medical devices.

We help our clients to market everything from disposable medical devices to very complex medical devices. We have special expertise if you are looking for market access for innovative medical devices or niche products. Of course, this also includes health care IT and medical software with artificial intelligence (AI). Other medical segments in which we advise are the dental market and laboratory products.

If you want to learn more look here: Medical Products

sananet’s consulting focus in medical technology

Our management consulting for medical technology supports you especially in the area of sales and marketing. By this we do not mean “colorful pictures” but very concrete support in the development of a marketing channel.

Very practical market analyses in the health care sector, which are really target-oriented and realizable market introduction strategies.

Help with the reimbursement of medical products. Reimbursement always proves to be a major obstacle.

Establishment of references and contact mediation to KOL.

And most importantly, building a distribution channel, either through medical device distributors or strategic partners for OEM and licensing.

Learn more here: Consulting focus

Consulting competencies according to medical indication

With its consulting competencies in medical technology, sananet Unternehmensberatung also covers almost the entire range of medical indication areas.

In particular, we know our way around the “hard-core” areas of the life science market. The indication areas cardiology, hepatology, gastroenterology, nephrology and oncology are some of our main focuses. Chronic wounds and orthopedics are often on the borderline between medical device and biotechnology in our consulting projects.

More about indication areas

Market segments of sananet consultancy

sananet consultancy is active in the following market segments of medical technology and the life science sector.

Again, our consulting clients come especially from the “hard-core” areas of medical technology. Anesthesia and intensive care (ventilation, monitoring), surgery and emergency medicine are core target groups of our customers. This ranges from hospital equipment (gas supply systems and supply units) to implants. Medical imaging (PACS, RIS, PET scanners, etc.) are another market area. And again and again wound management.

But we also have several consulting projects in the home care sector and in physiotherapy. Strongly watching for many years the indications for which telemedicine and medical software (e.g. DiGA) and AI (artificial intelligence) are relevant.

Here more info about our market segments